Frankie's Surf Club x The East Room

Micah Cameron is a go-getter. After modelling and styling fashion, she moved into buying it, most recently as Women's Fashion Director at the Hudson's Bay Company. In 2015 she and her partner (romantic; the chef and restaurateur Colin Tooke) and his partner (non-romantic; Ian McGrenaghan) launched Frankie's Surf Club - a dockside cocktail bar and boutique beside the Muskoka outpost of their popular taco joint, Grand Electric. In 2016 they took Frankie's to Mexico for a pop-up in Tulum, and this year - while Colin prepares yet another new restaurant down the hall, opening soon - Micah will pop-up again at Toronto's ultra-chic co-sharing workspace, the East Room. Collaborating with artist and furniture maker,  Joseph Aaron Klinsky, she'll offer her latest procurements: mostly Moroccan after a buying trip late last year.

Below, take a tour of the rapidly expanding East Room (they recently finished kitting out another level) and visit Frankie's pop-up March 24-26. 

All images © 2017 Jason Hudson